James Martin

James Martin is a photographer and creative director, whose artistry and originality have given rise to a style of image-making that bridges the documentary and art worlds. Bringing more than 20 years of informative and exploratory photojournalism into his commercial work, his photographs are rooted in brand storytelling while simultaneously standing alone as impactful works of visual art. James' career as a professional photographer spans more than two decades, and has taken him to the furthest corners of the globe telling the stories of a changing world - documenting impactful technologies and the people behind the ideas. His long career spans the changes in photography itself, and he has additionally developed a reputation as a pioneer in the rethinking of imagery and how the use of artificial intelligence generated images, will impact the future of photojournalism and the making of art, while exploring new creative possibilities and pushing the boundaries of traditional photographic techniques.